Google Ads Lead Forms + LeadMachine AI CRM
Capture leads from Google Ads Lead Form Extensions.
What it does
Google Ads Lead Form Extensions let a prospect convert without ever reaching your site. This integration catches those submissions and, together with LeadMachine’s GCLID capture, closes the attribution loop.
- Lead Form Extension submissions arrive as leads automatically.
- Google click IDs are stored on the lead record at capture.
- Closed-won value can be uploaded back to Google Ads as offline conversions, so campaigns optimize toward revenue instead of form fills.
How it connects
Generate a webhook key on the Integrations page inside LeadMachine and paste it into your Google Ads lead form settings. Google delivers each submission directly.
Why it matters
Most small-team CRMs skip offline conversions entirely. It is the single highest-leverage feedback you can give an ad account, and here it is included at every seat. Pair it with AdMachine for managed campaigns on top.
Try it on your own pipeline
Every integration is included at every seat: $58 per user per month, every AI feature, no usage caps. The 14-day trial does not require a credit card.